The Rancher 10X Straw Cowboy Hat from the Classics Collection is constructed of genuine 10X quality shantung straw and features a cattleman crown, eyelet venting and a tanned and tooled leather hat band. Shantung Straw. Made in USA.
Product features
Lightweight, breathable & durable.
Precreased crown + 4 1/4” wide brim.
Perfect for men & women.
Ideal for music festivals, rodeos, ranches, and summer events.
Wide brim shields from the sun.
Maintains shape all day.
Matches Western, casual, and boho outfits.
Packable and lightweight for trips.
Materials and care
100% Premium Straw
Wipe clean with a dry or slightly damp cloth; avoid water immersion
Keep in a cool, dry place; maintain shape by storing on a hat stand or flat surface
Avoid crushing or folding to preserve the brim and crown
Merchandising tips
Pair hats with boho dresses, denim shorts, and boots for a summer/festival vibe.
Arrange with plaid shirts, denim jeans, leather belts, and cowboy boots to create a full Western look.
Showcase side-by-side male and female outfits to highlight versatility.
Feature pairs for couple’s outfits—great for travel, photos, or festival promotions.
Highlight during spring/summer and festival seasons; rotate with casual outdoor gear for year-round appeal.
Use lifestyle imagery with horses, outdoor festivals, or rustic backgrounds to convey authenticity and aspirational style.
